Saraswathy← Back to workUI/UX Case Study
NEVER AI
AI Photo Generation · Mobile App
An AI image-generation app that turns 10–15 selfies into strikingly lifelike digital portraits using Stable Diffusion and other vision foundation models — studio-quality results from the comfort of home.
- Role
- UI/UX Designer
- Platform
- iOS · Android
- Category
- AI · Lifestyle · Photography
- Type
- 0→1 product · 3 months
Problem Statement
Everyone wants photos that look their best, but most people are limited by unflattering angles, poor lighting, and awkward poses — and professional photoshoots are expensive and time-consuming. Existing AI image tools often return inconsistent, obviously-fake results, leaving users unsure whether the output is worth sharing.
This leads to
- Unflattering everyday selfies
- Costly, time-consuming photoshoots
- Inconsistent, fake-looking AI results
- Creative barriers and decision overload
- Low confidence in sharing online
Design Challenge
How might we let anyone create hyper-realistic, on-brand portraits from a handful of selfies — quickly, affordably, and without any technical skill?
Proposed Solution
A mobile app where users upload 10–15 selfies to train a personal model, then pick curated AI “packs” (LinkedIn, Instagram, cosplay, fantasy, and more) to generate consistent, hyper-realistic images in minutes. First-draft generation removes creative barriers, a single account can create images for multiple people, and custom templates let power users tailor the output.
User Story
As someone who wants standout photos,
I want to turn my selfies into professional-quality images,
so that I can show up confidently online without booking a photoshoot.
Target Users
- Professionals upgrading their LinkedIn presence
- Content creators crafting Instagram-ready visuals
- Cosplay and pop-culture fans
- Anyone exploring self-expression affordably
Research Insights
Key Requirements
Functional
- Upload 10–15 selfies to train a personal model
- Browse and select curated AI packs
- Generate a first draft in minutes
- View, download, and share results
- Manage a library of generated images
- Create images for multiple people on one account
- Upload custom templates for tailored results
Non-functional
- Consistently hyper-realistic output
- Fast generation with clear progress
- Simple for non-technical users
- Transparent privacy for uploaded photos
- Clear, affordable pricing
User Flow
- 1Download and open the app→
- 2Upload 10–15 selfies with guided tips→
- 3Personal model trains in the background→
- 4Browse and choose an AI pack→
- 5Generate a first draft in minutes→
- 6Review, refine, or try another pack→
- 7Download or share the result→
- 8Save everything to the library
Screen Breakdown
Onboarding & Selfie Upload
Get great input with minimal effort and clear privacy.
- Step-by-step upload of 10–15 selfies
- Guidance on lighting, angles, variety
- Clear privacy and data-use note
- Training-in-progress state
Pack Gallery
Help users pick a style without decision overload.
- Curated packs (LinkedIn, Instagram, cosplay…)
- Preview examples per pack
- Tags for occasion and style
- Featured and new packs
Generation / Progress
Make the wait feel fast and reassuring.
- Live progress with estimated time
- Tips while generating
- First-draft-ready notification
- Option to queue more packs
Results Gallery
Let users review and act on their images.
- Grid of generated portraits
- Favourite, download, and share
- Regenerate or try another pack
- Quality / hyper-realism front and centre
Library & Account
Keep creations organised and accounts shareable.
- All generated images saved
- Multiple people per account
- Custom template uploads
- Plan and credits overview
Wireframe Structure
┌─────────────────────────┐ │ Add 10–15 selfies │ │ [▣][▣][▣][▣][＋] │ │ Tips: light · angles │ │ 🔒 Photos kept private │ │ [ Start Training ] │ └─────────────────────────┘
┌─────────────────────────┐ │ LinkedIn Pack │ │ [img][img][img] │ │ [img][img][img] │ │ ♥ Save ⤓ Download │ │ [ Try Another Pack ] │ └─────────────────────────┘
Key UX Decisions
Personal model from selfies
Training on 10–15 photos keeps every generated image recognisably the user — the key to hyper-realism.
Curated style packs
Ready-made packs remove decision overload and guarantee polished, on-trend results.
First draft in minutes
Instant gratification removes creative barriers and keeps users engaged.
Pay-for-one, play-for-all
One affordable account can generate for multiple people, maximising perceived value.
Privacy-forward upload
Because users share their face, transparent data handling is essential to trust and adoption.
Acceptance Criteria
- ✓Users can upload 10–15 selfies
- ✓A personal model is trained
- ✓Users can select AI packs
- ✓A first draft generates in minutes
- ✓Output is hyper-realistic
- ✓Images can be downloaded and shared
- ✓One account supports multiple people
- ✓All creations are saved to a library
Expected Impact
Business
- — Higher conversion and retention
- — Viral social sharing growth
- — Premium-pack revenue
- — Affordable, scalable delivery
- — Strong repeat usage
User Experience
- — Confidence showing up online
- — No photoshoot required
- — Fun, effortless self-expression
- — Consistent, high-quality results
- — Fast, delightful turnaround
Success Metrics
- Time from selfies to first image
- Generation completion rate
- Packs used per user
- Share rate of results
- Free-to-paid conversion
- Retention and repeat generations
- Images generated per account
- User satisfaction
Final Outcome
NEVER AI makes studio-quality, hyper-realistic portraits accessible to anyone from just a few selfies — blending advanced AI with a simple, delightful flow. It turns self-expression into limitless creative possibility, blurring the line between reality and digital artistry.